Start With Occupancy
Whether you are a Sales Director in a large community, a new residential assisted living owner, or an entrepreneur serving the aging adult care market, this podcast will be your marketing and sales go-to resource!
Hi, I am Tiffany...a twelve-year senior living sales and marketing veteran who worked as a multi-state Regional Director of Sales & Marketing overseeing the success of corporate and investor portfolio of communities.
I have coached and trained sales teams to turn occupancy-challenged communities to become consistent 100% occupancy high achievers.
Why is this important? Full communities mean more seniors are helped and more families are served. The bottom line...in our business, more occupancy = more opportunity to help others. The top 3 questions most often asked are:
- How do I market my community to more families and referrers?
- How do I manage my time to do ALL that is required of me?
- How do I grow my business or in my career?
This is where Start With Occupancy will become your go-to resource for ideas, tactics, and proven strategies to help you and your team.
Because...EVERYTHING starts with the occupancy in mind.
- Need referral-generating event ideas? No problem.
- Need to know how to do that dreaded video with impact? I got you.
- Wonder how to effectively market to professionals? Yep, that too.
- Want to learn how to build a prospect-centered team to help with sales?
I have your back!
I will answer ALL of these questions and then some!
Get ready to receive helpful sales tips, proven business development strategies, the latest social media hacks, and transformative motivational stories that will help you impact the lives of the aging, their families, and your team. Increasing occupancy can be challenging. But, "a smooth sea never made a skilled sailor.”
So, join me as you hone your skills to Inspire Change, Impact Lives, and Improve Outcomes. Are you ready? Let’s Go!
Start With Occupancy
How to Market Your Assisted Living with Social Media - Cameron J. Barker
Have a marketing question? Text it here!
Ever wonder what impact social media could have on your ability to drive more leads and increase your move-in conversion in your assisted living community or residential care home? Are you reluctant to step out into the new "video world" to communicate your message to prospects and professional referrers?
In this episode, Cameron J. Barker from IMG Complete shares how his digital marketing agency can turn around struggling senior living communities with quality content and impactful videos that will increase occupancy, retention, and revenue. The three phases of his formula is discussed with examples of client experiences that will leave you wanting to learn more.
Transcripts of the podcast will be available in the future. In the meantime, follow our Start With Occupancy pages on Facebook, Instagram, or our channel on YouTube.
Thank you to our sponsor, Compass Rose XL an incubator/accelerator hybrid program for early community-based start-ups in the senior living space. Compass Rose XL is designed to give participants training, coaching, mentorship, and support in the four critical areas to operate a successful community: Marketing, Operations, Sales, and Clinical.
Also check out Erin Thompson at Aspire for More with Erin. She has extensive experience as an Executive Director in building cohesive teams and turning around challenging communities. Her podcast is uplifting and just what the doctor ordered for sales leaders from the perspective of an operations partner who "gets it".
Connect with Cameron J. Barker at https://www.imgcomplete.com or on
Instagram @imgcomplete
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Want more? Tips, workshops and trainings are available to you!
- Join the Facebook Group for FREE monthly trainings . Click Here For FB Page
- Subscribe to the Start With Occupancy YouTube channel to interact with me on weekly live chats and ask questions in real-time Click Here For YT Page
- Join the Compass Rose XL accelerator program for monthly personalized in-depth training, networking, and mentoring opportunity to take your business to the next level Click Here For More Information
- Bookmark the Impact Hub website to your browser for continual update for ALL downloadable resources and updates for FREE workshops available to you. Click Here For Start With Occupancy website.
Don't forget to subscribe/follow the podcast for new release alerts and share it with others. Together, we can Inspire Change, Impact Lives, and Improve Outcomes!
