
Start With Occupancy
Whether you’re a Sales Director in senior living, a residential assisted living owner, or an entrepreneur serving the aging adult care market, this is your go-to podcast for marketing and sales strategies that grow occupancy, boost referrals, and drive real results.
Hi, I’m Tiffany! I am 14-year senior living sales and marketing veteran. I’ve served as a multi-state Regional Director of Sales & Marketing, coached sales teams, and turned occupancy-challenged communities into consistent 100% occupancy achievers.
Why does this matter? Because in senior living, higher occupancy means more seniors helped, more families served, and stronger business outcomes.
👉 The top 3 questions I hear most often:
- How do I market my community to more families and referral sources?
- How do I manage my time to handle everything on my plate?
- How do I grow — whether in my business or my career?
This podcast will answer those questions (and many more!) with practical sales tips, proven marketing tactics, referral strategies, event ideas, social media hacks, team-building approaches, and motivational stories that keep you focused on what matters most: helping seniors and their families thrive.
Whether you need:
✔️ Referral-generating event ideas
✔️ Tips to film impactful videos for families
✔️ Strategies to market effectively to professionals
✔️ Insights to build a prospect-centered sales team
I’ve got you covered!
Occupancy growth isn’t always easy, but remember, “A smooth sea never made a skilled sailor.” (one of my fav quotes)....
Join me on this journey to Inspire Change, Impact Lives, and Improve Outcomes.
🎧 Subscribe now and let’s go!
Start With Occupancy
How to Avoid Major Missteps in Senior Living Sales
Have a marketing question? Text it here!
Welcome Senior Living Change Champions!
Today, we're getting real! Are you ready to find out what the common pitfalls that new sales managers and business owners often encounter in senior living?
We're talking about everything from the importance of planning your day (yes, it makes a huge difference!) to why following up correctly is a non-negotiable.
I’ll also share some of my personal hacks, like using email templates to save time and why entering your data into a CRM is something you can’t skip—even if you think you can keep it all in your head.
Join me as we uncover these top five mistakes and offer practical tips to help you avoid them, ensuring you can drive better outcomes for your community and the families you serve. Get ready to be inspired, gain actionable insights, and take control of your future in the senior care industry. Let's dive in!
Want more? Tips, workshops and trainings are available to you!
- Join the Facebook Group for FREE monthly trainings . Click Here For FB Page
- Subscribe to the Start With Occupancy YouTube channel to interact with me on weekly live chats and ask questions in real-time Click Here For YT Page
- Join the Compass Rose XL accelerator program for monthly personalized in-depth training, networking, and mentoring opportunity to take your business to the next level Click Here For More Information
- Bookmark the Impact Hub website to your browser for continual update for ALL downloadable resources and updates for FREE workshops available to you. Click Here For Start With Occupancy website.
Don't forget to subscribe/follow the podcast for new release alerts and share it with others. Together, we can Inspire Change, Impact Lives, and Improve Outcomes!